As a new online business entrepreneur it is possible that you could become frustrated with the amount of information you have to absorb and the hands on tasks that it looks like you might have to do to start creating income at home.
As you become more experienced with marketing online, you start realizing that there are many tasks that can be more effective, inexpensive and less time consuming than marketing the old ways, i.e., door to door, by snail mail and using the telephone.
If you were involved in traditional modes of marketing, you placed advertisements in newspapers and/or magazines, waited for responses, and sent out information packages to those interested. This was very labor intensive and expensive when you considered the cost of printing, envelopes and postage plus your time.
Online Marketing Is A Whole New World!
Today we live in an instant world. Everybody wants everything right away. When you are interested in something, you go online find it and order it. It is that simple.
Apply that to online marketing. Everything can happen very quickly. You can place an advertisement and receive replies in minutes in some cases or have prospects visit your website very quickly. You are able to market to anywhere in the world. A recent example was when we placed an ad for one of our business opportunities on a Tuesday and by Thursday had twelve new members join us. Imagine how much that would have cost in printing, mailing, labor and the length of time doing it the old way.
There are additional ways you can save time and streamline your online marketing operation. Autoresponders can be your secretary, marketing staff and gal or guy Friday. They can handle much of the grunt work responding to inquiries, sending out additional information and completing sales followups. And they do it 24 hours a day, seven days a week no matter what you are doing.
All you need is an autoresponder account. Set it up with messages and you have a 24 hour staff. There are numerous autoresponder services out there and the prices are all over the ballpark. They all basically run the same.
Is It Easy To Set Up Your Marketing System?
It is not difficult at all. Most autoresponder systems have help files that walk you through the process.
The basic process goes something like this. You set up a web form on your web site (the autoresponder service furnishes the code for the web form), you load your marketing material into your autoresponder and you are pretty much ready to go. This is somewhat simplified but shows the concept.
When a prospect fills out the web form for information, they immediately receive an email asking them to confirm that they want the information (this protects you from spam complaints), when they click the confirmation link, they immediately receive your marketing information by email. And this process occurs regardless of the time of day. You can also schedule followup messages to go out using whatever time schedule you like, for instance, every 2 or three days. Most systems allow you to schedule up to 50 messages.
Your Doors Are Open 24/7!
An autoresponder setup keeps your online business open 24 hours a day and maintains your sales process no matter what you are doing or where you are. Your inquiries are handled immediately and you can be making sales or adding members while you are asleep. This type system can also build you a list of prospects who can be mailed at any time.
I personally have 10 to 15 autoresponders running continuously with our online businesses. They automate our advertising sales process, traffic to our various business opportunity sites and our sales system for our own autoresponder service. As a result we have customers worldwide. They especially come in handy when you are working with a large number of associates in business opportunities. You can communicate goals and distribute training materials through the use of one mailing list instead of emailing 20 or 30 members individually.
Autoresponders can be applied in any number of business settings, online or offline. You can be creative as you want. Automation is the name of the game whether you have a store in the local mall or you are creating income at home. As I mentioned earlier, there are many different price points for autoresponder services. Most charge a monthly fee anywhere from #19.00 a month to $40.00 a month. If you are looking for a very economical autoresponder service, check out this service which I am using: MailerLite.com.
Thanks and Have a great Day!
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